First · Your Practice

Set the shape of your team.

Assumes distinct members in every practitioner roster, full cohort of 25 and corporate group. No member is counted twice. Fees exclude existing revenue and the $799 membership. Figures are gross revenue before delivery costs and tax. For partial or overlapping cohorts, use the Practice Income Mapper.

Everything below scales from two numbers: how many of your practitioners you would put through the 360 Foundations and Practitioner pathway, and how many of their existing clients or members each would bring onto the system. Be conservative — the model works at small numbers.

Lever 1 · Capacity

Every member on the system sends a share back.

Each member pays an annual membership of $799 for the App and the Private Member Platform. 50% of that — $399.50 per member, per year — is paid back into your deployment, 30 days after purchase. The 30 days is deliberate: it sits past the member's refund window, so every dollar of share that reaches you comes from a member who joined, stayed, and is using the system. We share revenue that's real.

Where it lands is your design decision, and owners run it three ways: straight margin to the business; a per-member incentive to the practitioner who activated them — which turns roster activation into something your team wants to do; or a split of the two. Some owners point the first year's share at the programme investment itself, so the deployment pays itself down as rosters come onto the system. We're the infrastructure; the allocation is yours. Either way, it's a recurring revenue line that exists the moment your practitioners activate their rosters, before a single new service is sold.

Lever 2 · Premium

Sell continuity, not sessions.

With continuous signal from the app and a platform delivering education between visits, the practice can package what members actually want to buy: wrap-around annual care — a year of joined-up support across your whole team, at a price you set. This isn't a 360 product. It's your programme, built on 360's infrastructure. The practice keeps 100% of the programme fee.

Lever 3 · Scale

Group programmes that stay personal.

Your practitioners run specialist cohorts in the areas your practice is known for — executive performance, golf, menopause, gut health, corporate resilience. Up to 25 participants per cohort. Each participant gets their own app, their own data, their own AI Coach — so the group stays personal even at scale. Every participant's annual membership is included, earning the practice the 50% share on top of the cohort fee you charge.

The Fourth Door · Corporate

Deploy where your members work.

Your members are founders, directors, partners — and a practice with authorised practitioners doesn't need to refer corporate work away. You deliver it yourself, through your own team: their people go onto the system, your practitioners run the programme, and every employee membership carries the same 50% share back into your deployment. Your delivery and programme fees sit on top and are entirely yours — they're not counted below, so treat this lever as the floor.

What Happens Next

From these numbers to a live deployment, in three steps.

The infrastructure is already built — the app, the platform, the Foundations and Practitioner pathway are live today. What we shape together is how it fits your practice, and the path is deliberately light.